Qualify for Postage Savings
How Do I Qualify For Postage Savings & Mailing Discounts?
The price of postage when performing a mailing is most often the largest cost—even above
printing and other labor charges. It is vitally important to get postage savings. It
makes sense to reduce unnecessary cost wherever possible. There are a few key ways in
which a mailer can qualify and receive discounts when performing a mailing. Two of the
most critical among them are address verification and barcoding.
Address verification—specifically Delivery Point Verification (DPV)—is the process
of identifying addresses that cannot receive mail. This feature alone can often
reduce mailing costs dramatically—often as much as 25%. This “discount” does
not come from the USPS. Rather, it comes from not mailing pieces that would otherwise
be returned. In other words, if the address is bad, why even bother to send a mailpiece?
This is the process that involves taking a CASS-certified address list and then
printing it such that a barcode appears on each mailpiece. Barcoding qualifies your
mailing to receive automation rates. In addition to barcoding, there are other standards
that affect your ability to receive automation discounts, such as the dimensions
of a mailpiece as well as meeting the requirements for minimum number pieces.
Find it in these products:
![[+]](../../App_Themes/Normal/Images/down_sm.png)
