About CASS Processing
CASS is a certification system from the United States Postal Service (USPS) for software that processes mailing lists. When mailers
process their address lists using software that is CASS Certified, they are able to obtain bulk mail discounts from the USPS. CASS
Software will standardize your mailing list, update outdated addresses, and verify that addresses are valid and complete. It will
also provide you with a form that you can submit with your mail to obtain a discount.
Qualified Address Certified Scrubbing does the following:
Address Standardization
With CASS Certified Scrubbing, the addresses in your list are modified so that they meet the format the USPS expects. For example,
'Avenue' will be abbreviated to 'AVE' and '#' may be replaced by 'STE' or 'APT'.
Address Correction
If an address is misspelled or missing address information it cannot be approved for a mailing discount. CASS-Certified
software will attempt to correct misspellings in your address list and add required information, such as the ZIP Code, +4 Code,
Carrier Route, or Delivery Point Bar Code, that may be missing.
Address Updating
Every now and then an address will change. CASS Certified Scrubbing will compare the standardized addresses in your list
with a list of addresses that have changed. For example, many rural route addresses have been updated to standard city-street
style addresses. These addresses will be updated by CASS Software using LACSLink (Locatable Address Correction System).
Address Verification
After the addresses have been standardized, corrected, and updated, they are compared with a list of addresses that the
USPS considers valid and complete. This verification ensures that your mailpiece can be delivered with the information you've
provided. This Delivery Point Verification (DPV) will also indicate whether or not the address is missing an apartment or
suite number. CASS processing does not validate the person or business that is at the address, but it does validate whether
mail can be delivered to an address.
Postal Report
After you process a list with CASS Certified software, you will received CASS Form 3553. This form is given to the post
office when you deliver your mail so that they can verify that your list is qualified for a discount.
Conclusion
If you want a bulk mail discount, you are required to process your address list on CASS Certified software such as
the software offered by Qualified Address. Even if you don't need a discount, cleaning your address list and including
the delivery point barcode and a complete, standardized address on the mailpiece will speed up delivery of your mail.